Legendary Producer Rodney “Darkchild” Jerkins recently announced the official launch of his new label “Alienz Alive”! His starting roster for this faith based label includes some of the hottest names in CHH and Christian R&B/Soul music: Gawvi, Jonkeith, Alex Jean, Imrsqd and TJCarroll.
Darkchild’s Production credits include a number of celebrity greats such as Michael Jackson, Beyonce, Justin Beiber, Whitney Houston, Brandy and too many more to name! And according to his vision, he is looking to bring that same diversity of sound to his new label. Speaking of the label’s direction of sound, Jerkins shared, “Sonically speaking the influences are Hip Hop, R&B, and Indie Rock. As long as it glorifies God and it’s dope, all are welcome.”
While many are surprised by a mainstream producer of this calliber creating a faith based label, others who have followed his career know that he has been both Gospel and “CHH” adjacent for years. Jerkins who rapped in church as a child and was featured in Kirk Franklin’s song “Revolution” reflects on launching a company that aligns with his faith describing it as a full circle moment:
“When I first thought about launching a new company, I knew I had to do something that reflected my faith. What’s crazy, and people might not know this; I was rapping in church as a kid. I was also featured on Kirk Franklin’s Revolution so this is a full circle moment for me because now I’m doing something revolutionary by launching this label. Alienz Alive is a collaborative community of creatives that are Christ-centered where artist development is key. We encourage our artists to use their gifts to uplift and inspire. Sonically speaking the influences are Hip Hop, R&B, and Indie Rock. As long as it glorifies God and it’s dope, all are welcome.”
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